Love is in the Air: XM & Sirius to Merge
Can you feel the love? The rumors are true, Sirius and XM have been a’ courtin’. PC Magazine reports:
“Both U.S. satellite radio providers, XM and Sirius Satellite Radio, said Monday that they will merge in a stock swap worth $13 billion, including net debt of $1.6 billion.
Because the deal combines the only two providers of U.S. satellite radio services, executives took pains at a Tuesday teleconference to portray the merger as a bid to compete against the existing free market of AM/FM radio, as well as new services such as DAB and even Internet radio stations and iPods.” [More…]
If the merger is approved, it could speed the adoption of Satellite radio. Expect a major hissy fit from terrestrial radio, however, as they will cry ‘monopoly’. It will be interesting to watch.
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February 22nd, 2007 at 10:50 am
The car industry is what will advance adoption of satellite because the cost has to be included there. Monthly fees will end and it will go for advertising. Terrestrial radio (love that term) will fight it but may end up finding a way to be included. HOW? I find this fascinating and would love more thoughts from you, Michael, esp. in regards to the $$$.