
I saw an announcement that PodOmatic has a new nifty way to display/track listeners using IP tagging. The IP (simply the internet address of your computer’s network) is captured and then based on this information a pin is placed into a map. It appears similar to a Frappr Map, but is different in many ways. First, it requires no action on the part of your listener other than downloading a podcast. The pin shows the location of the downloader (approximate) and the number of times the ‘mapped’ subscriber has downloaded from you. This is a great tracking feature.
It had been quite a while since I’d taken a look at PodOmatic. I decided to take a fresh look. I liked a lot of what I saw. PodOmatic is a ‘full featured’ podcasting/vidcasting hosting service. It has a free and for-fee side to it. The free service provides:
* Podcast and Videocast support
* 500 MB of storage and 15 GB monthly downloads
* Listener call in line
* Podcast Templates
* Record video and audio online
* Viral marketing tools
* Podcast listener and download statistics
Considering this is a free service, this is nothing to sneeze at. Still, 15 gigs per month, while it seems like a lot can get real tight real fast! Take for example a 30 minute podcast done weekly. Let’s assume, therefor, you do four casts a month. That is 120 mb of storage. Not even close to the 500 alotted. So far, so good. The bandwidth is where things get tight. At 120mb per month, that means that there can only be 125 downoads per month (an average of 31.5 downloads per show). This would not fit my needs, but it is actually a good choice for a podcaster who wants to get his feet wet for a couple of months to see if they are going to stay with it. As long as you are using Feedburner for subscriptions, then the free PodOmatic service makes a ton of sense.
The for-fee service allows for more breathing room. For 9.95/mo you get:
* 2 GB of storage and 100 GB monthly downloads
* Advanced statistics by episode
* Advanced customization
Given our fictional 120mb of storage per month, you do not go over the allotted bandwidth until download number 834 (about 208 downloads per month). While this does provide more breathing room, I still like the freedom that unmetered bandwidth provides.
Still, I started this with how nice it is not have the IP tagged download map. I’m going to pass on it. But if you are looking for a new service and don’t feel the bandwidth restrictions will be a problem for you, then go for it - PodOmatic has some great features, the IP map being just one of the nifty goodies they offer.
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